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From the monthly archives: February 2018

We are pleased to present below all posts archived in 'February 2018'. If you still can't find what you are looking for, try using the search box.

Reasons Why Signage is Essential for a Retail Store

When you have a brick-and-mortar store, it is essential that you bring in foot traffic. However, this can be very difficult to do if people do not know that your store is there or that you are open. This is the primary reason that you should have signage outside of your retail store but it is important to know how essential it is to the life of your business going forward. These are the main benefits of having retail signage and what makes it so essential to your business.

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Location, Location, Location! Is your sign placed in the best place to draw business?

Even if you put in the effort to make sure your sign is concise and eye-catching, it won't matter as much if it is not also in a location that can actually be seen by potential customers. When it comes to signage the mantra of real estate is not off base, and this is that location, location, location is key.

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